International Journal of Advanced Mass Communication and Journalism
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P-ISSN: 2708-4450, E-ISSN: 2708-4469

International Journal of Advanced Mass Communication and Journalism


2021, Vol. 2, Issue 1, Part A
Geo-political elements of bricks: A rising necessity of reinforcing new world data request in a changing worldwide scene to rebalance the worldwide correspondence request


Author(s): Dr. Man Deep Singh

Abstract: BRICS is a grouping of five major economies: Brazil, Russia, India, China, and South Africa. By 2050, all members of the BRICS might be the most powerful economies on the planet. These countries account for about 40% of the world's population and 30% of the world's land area. According to a Goldman Sachs analysis, these countries have a combined GDP of $25 trillion which is among the largest and fastest growing commercial sectors. The BRICS people's group tries to put down new global requests based on mutual trust and agreement via political and financial participation. UNESCO made a major plan to release off NWICO during the tensions of non-adjusted states in the 1970s. Sean MacBride, a respected Nobel Peace Prize winner and head of the UNESCO MacBride Commission, coined the acronym NWICO. The Commission recommended a comprehensive approach to improve the fairness of global media coverage. Its report, titled "Many Voices, One World," became the NWICO's conceptual and philosophical justification. Its goal was to abolish the data and media dominance of a few powerful nations and establish a fair, balanced, and social-portrayal-based data and communication framework. This trend worked until the mid-1990s, when the dominant media worldview overtook the data framework once more. With the rapidly shifting global political and monetary landscape, issues of the NWICO are reappearing in new forms from diverse groups and holy messengers. BRICS should take advantage of their strong position, assets, and capacity to respond to public requests for the new style of NWICO as they arise. It is self-evident that in today's digitalized media environment, previous media norms and methods will never function again. It is incredibly important and routine to hunt for and produce new data requests that are compactable to today's global correspondence requirements. This research article aims to deconstruct the NWICO's most notable features and proposes a few strategies for strengthening NWICO in order to rebalance the present global data demand. The review is based on personal research and representation in nature. It focuses on the NWICO's genuine characteristics, dissecting its strengths and weaknesses while implementing techniques and recommending a few sober-minded perspectives to create a new form of the NWICO in light of the current shifting scene of the world's political, monetary, and social design. It has been determined that the need for a new type of NWICO is critical, and the BRICS countries should take this matter seriously and demonstrate a down-to-earth approach.

Pages: 30-34 | Views: 84 | Downloads: 27

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How to cite this article:
Dr. Man Deep Singh. Geo-political elements of bricks: A rising necessity of reinforcing new world data request in a changing worldwide scene to rebalance the worldwide correspondence request. International Journal of Advanced Mass Communication and Journalism. 2021; 2(1): 30-34.
International Journal of Advanced Mass Communication and Journalism